Did you know we actually have Canadian roots? From humble beginnings, where they were designed to be of good quality and in
the mid-priced range, our products have only soared in development and modernization.
During the wartime years, certain materials like elastics were unavailable, which affected the luxurious quality women’s underwear.
Wonderbra’s innovative edge allowed it to have a continuous competitive advantage. Since 1939 to now, our hard working teams across our brand and across the world, have worked tirelessly to provide women with better fitting underwear that will ultimately provide an irresistible final effect.